rtraction

Portfolio

Website Portfolio

Our experience improves the customer experience.

Websites are more than static pages. Unlike a magazine or a book, online communications engage your customers in a truly interactive experience. Screenshots may give you a sense for the design of a site, but do not properly convey the ease of navigation or the intuitive process of an e-commerce transaction.

At rtraction we don’t simply design good looking sites, we help our customers implement positive experiences for their customers by understanding how information and processes need to be designed to make them easy and intuitive to navigate.

We invite you to experience the following sites rtraction has brought to life.

Better Bedding Sales

Better Bedding Sales

BetterBeddingSales.com is a community-based site that supports retail bedding salespeople by providing access to leading industry sales advice and forum-based knowledge sharing. The site also supports ecommerce activites through book sales and seminar registration which are implemented within a full content-managed website framework. rtraction worked closely with BetterBeddingSales to develop a unique people-focused brand image and logo geared towards the retail associate market.

   
Aroma Nica

Aroma Nica

Aroma Nica is a small family-run coffee plantation in Nicaragua that imports and sells it's rainforest shade-grown coffee from it's sister company Las Chicas del Cafe in London, Ontario. We created this website as a series of conected image galleries to capture the natural beauty, tradition and community involvement that are the hallmarks of the Aroma Nica brand.

   
Lighthouse Private Client Corporation

Lighthouse Private Client Corporation

rtraction designed and developed this website for a prestigious London private investment firm. Designed around a content-management framework, additional design services for Lighthouse's website included on-site photography and compositing to create striking and engaging photo-illustrations that highlight the exclusive brand image of LPCC.

   
Old Oak Properties - Residential Division

Old Oak Properties - Residential Division

OldOak is a london regional property management company. rtraction implemented a new residential division website, providing a new online brand and easily updatable content-management framework for their portfolio of properties. While still providing detailed building specific information, the online brand has been developed to focus on the lifestyle benefits of living in OldOak's residential holdings.

   
Niagara Immigrant Employment Council

Niagara Immigrant Employment Council

The Niagara Imigrant Employment Council's new website was developed by rtraction to support their mandate as a region-wide multi-stakeholder collaboration of businesses, community organizations, governments and immigrants. The new user-focused design provides a friendly online experience to foster a labour market where employers recognize and utilize the skills and experience immigrants bring to the Niagara region.

   
OMNI Facility Services Inc.

OMNI Facility Services Inc.

OMNI is Canada's largest facility services company. rtraction worked closely with Omni to develop a new brand that positions OMNI on the strength of their core values of respect, caring and integrity while maintaining existing brand equity. The progressive new design of the website reflects the company's forward-thinking focus and allows full control over site content through the implementation of an Umbraco-based content management system.

   
Forest City Involved Fathers

Forest City Involved Fathers

Forest City Involved Fathers is a London, Ontario based non-profit group dedicated to supporting and promoting the importance of responsible fatherhood. The design and development of this new content managed website was donated to Forest City Fathers as part of rtraction's Corporate Social Responsibility program. We are committed to improving the communities that we serve. Click here to learn more about organizations that have benefited from our CSR program with free website hosting, free or reduced fee website development and network maintenance services.

   
Retirement Vision

Retirement Vision

Retirement Vision is a life coaching company that helps individuals to plan for their retirement by focusing on the emotional and lifestyle aspects of retirement. rtraction developed a fresh logo and brand for Retirement Vision which emphasizes the theme of personal growth. We implemented the website as a content-management solution that focuses on promoting a professional yet approachable personality for the program. All of the content on the site is easily maintainable by Retirement Vision using an intuitive web-based interface that requires no knowledge of programming.

Old South Community Organization

Old South Community Organization

rtraction developed this website for the grassroots Old South Community Organization (OSCO) in London, Ontario. OSCO is a non-profit, member-run volunteer organization dedicated to protecting and improving the quality of life in their local community, and across London. The graphic design reinforces the established brand of OSCO, and the web site also includes a community-poll system to allow the organization to gauge community attitudes toward current topics of interest.

   
Accucaps Industries

Accucaps Industries

rtraction worked closely with Link Advertising to bring their new design for Accucaps.com to life. This dynamic and engaging site makes use of rtraction developed FLASH™ visuals integrated into an AxCMS .NET Content Management System framework. At rtraction we implement websites using several content management systems, based on a variety of server environments, including Drupal, AxCMS, Umbraco, Joomla and Microsoft SharePoint.

   
Ambassador London

Ambassador London

In partnership with Response Generators, rtraction architected, designed and implemented this community-focused website for Ambassador London. Featuring advanced Web 2.0 social-networking functionality, the website supports an online community for the purpose of promoting London, Ontario to the world. Users who visit the site are encouraged to submit their own content and to comment and vote on articles that highlight the positive aspects of living and working in London, Ontario. The site also incorporates a full Content Management framework, and reporting functions that allow the site to be self-policing to reduce administrative overhead and maximize community involvement.

   
Los Frutos del Café

Los Frutos del Café

Los Frutos del Café is a charitable organization dedicated to improving the lives of workers and their families in coffee-producing nations. As part of rtraction's commitment to corporate social responsibility we designed, developed and host this content-managed site for Los Frutos free of charge under our Community Focus program. For more information about our CSR commitment click here.

   
The Stiller Centre Prize

The Stiller Centre Prize

rtraction developed this site from initial design concept through to finished website for The Stiller Centre for Technology Commercialization, located in London Ontario. The Stiller Centre Prize is an annual competition to identify young biotechnology innovators and provide them with the resources to research and bring their ideas to market. Targeted at recent post-doctoral graduates, the design took a friendly, playful approach, while still respecting the brand equity associated with the Stiller Centre’s primary brand.

   

For more click here.