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SOCIAL MEDIA: BUILDING ENGAGEMENT, ANALYSIS AND MEASUREMENT

  • rTraction 240 Waterloo St. London, ON Canada (map)
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Join David and Anna for an interactive workshop that highlights the key aspects of the social media journey:

1. How to connect with your audience
2. What you should say
3. Who you should target
4. Where to connect with your audience, and;
5. How to measure your results

This full-day workshop is delivered in two parts. 
Part 1 will result in a better understanding of how to use the power of personas, core messaging and editorial calendar to manage your content.
Part 2 will help you to understand how to use the various platforms that exist to share your message and measure your results.

Who are David and Anna?

David is the CEO of rTraction. He is the resident visionary and has deployed Internet-related solutions and technologies to enhance efficiencies for businesses of all sizes for over 20 years. Throughout his career, David has managed all aspects of the tech lifecycle, from development to quality assurance to sales, and he knows that communication with your community and audience is of vital importance to any organization.

Anna is the Digital Marketing Manager at Lashbrook Marketing & PR. She creates and implements digital strategies for a range of clients, primarily in healthcare and not-for-profit industries. With a background in sales, her goal is to effectively “sell” clients to their key audiences. She graduated from both Western University and Fanshawe College and holds a number of digital certifications, including Google Analytics.

Our next session is March 21st - Find your tickets here or register below: Registration at Eventbrite

A customized version for your organization is available for $2,400 -  please contact us to arrange for this service. 

 

Later Event: April 4
B CORP WORKSHOP