Our Blog

Below is a collection of thoughts, ideas, tips and tricks as well as other things we are passionate about. We share these ideas with the hope of educating, entertaining, and increasing our SEO rankings (at least we’re honest).

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Why Instagram Still Matters for Nonprofits in 2025

May 20, 2025 - Instagram has evolved significantly in recent years, but it still remains one of the most powerful tools for nonprofits to connect, inspire, and activate their audiences.
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Why Choose Drupal Over WordPress for Your Nonprofit Website?

May 12, 2025 - At rTraction, we’ve had the privilege of working with a number of nonprofits—big and small—who need their websites to do more than just “look nice.” They need platforms that are secure, flexible, and built with the unique
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Why It's Time to Leave X and How to Do It

March 18, 2025 - The social media landscape has shifted dramatically, and for many of us, that means reevaluating our digital footprints.
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Navigating the Challenges of Social Media

February 10, 2025 - The social landscape comes with unique challenges like dealing with online trolls, managing parasocial relationships, and navigating marketing fatigue. Let’s break down these challenges and how to handle them.  
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The Dark Side of Social Media: Misinformation, Scams & Privacy Risks

February 6, 2025 - Social media is a type of media that utilizes features to promote communication with others engaged on the social channel or platform.
A picture of Jason from rTraction in a planning meeting working at a desk with others on a laptop.

How to Plan Your Nonprofit’s Annual Marketing Budget

January 27, 2025 - We know that for most organizations, planning your yearly budget can be challenging. There are so many areas to consider, and it can be tough to prioritize where to allocate resources.
Lindsay McDermott Headshot

Overcome the January Blues with Gratitude: Pro Tips for Micro Campaigns

January 14, 2025 - This blog is written in collaboration with Lindsay McDermott of The McDermott Group, a nonprofit consulting organization that helps charitie
Looking out an office window to the horizon view of downtown London Ontario towards tall skyscrapers made of reflective glass.

Navigating the World of E-Commerce in 2024: A Beginner's Guide

December 11, 2024 -
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What To Do After Giving Tuesday

November 26, 2024 - First, pat yourself on the back! You made it. Giving Tuesday can be hectic. With a push for donations during giving season, Giving Tuesday can be crucial for organizational funding.
Working at laptop

The Positive Impact of Social Media: Building Community and Global Connections

November 14, 2024 - While social media might seem like a space dominated by memes and trends, it offers so much more. It’s a tool for building community and global communication, providing real-time feedback, and sharing information.
A map of the world saying save the date for Giving Tuesday on December 3

Resources For Giving Tuesday!

November 14, 2024 - We gathered up some resources to help you get ready for Giving Tuesday!
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The Living Wage Imperative: Valuing All Stakeholders

November 6, 2024 - As a Certified B Corporation, we're in a unique dance. We move to a rhythm that values all stakeholders - our employees, customers, community, and yes, our founders too.

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