Our Blog

Below is a collection of thoughts, ideas, tips and tricks as well as other things we are passionate about. We share these ideas with the hope of educating, entertaining, and increasing our SEO rankings (at least we’re honest).

LinkedIn for Nonprofits in 2025: A Quick Guide to Getting Started

LinkedIn has evolved into more than just an app for job seekers or corporate brands.

How to Interact With Other Accounts on Social Media: A 2025 Guide for Nonprofits

Social media in 2025 isn’t just about broadcasting your message, it’s about building relationships.

Why Instagram Still Matters for Nonprofits in 2025

Instagram has evolved significantly in recent years, but it still remains one of the most powerful tools for nonprofits to connect, inspire, and activate their audiences.

Why Choose Drupal Over WordPress for Your Nonprofit Website?

At rTraction, we’ve had the privilege of working with a number of nonprofits—big and small—who need their websites to do more than just “look nice.” They need platforms that are secure, flexible, and built with the unique

Why It's Time to Leave X and How to Do It

The social media landscape has shifted dramatically, and for many of us, that means reevaluating our digital footprints.

Navigating the Challenges of Social Media

The social landscape comes with unique challenges like dealing with online trolls, managing parasocial relationships, and navigating marketing fatigue. Let’s break down these challenges and how to handle them.  

The Dark Side of Social Media: Misinformation, Scams & Privacy Risks

Social media is a type of media that utilizes features to promote communication with others engaged on the social channel or platform.

How to Plan Your Nonprofit’s Annual Marketing Budget

We know that for most organizations, planning your yearly budget can be challenging. There are so many areas to consider, and it can be tough to prioritize where to allocate resources.

Overcome the January Blues with Gratitude: Pro Tips for Micro Campaigns

This blog is written in collaboration with Lindsay McDermott of The McDermott Group, a nonprofit consulting organization that helps charitie

Navigating the World of E-Commerce in 2024: A Beginner's Guide

What To Do After Giving Tuesday

First, pat yourself on the back! You made it. Giving Tuesday can be hectic. With a push for donations during giving season, Giving Tuesday can be crucial for organizational funding.

The Positive Impact of Social Media: Building Community and Global Connections

While social media might seem like a space dominated by memes and trends, it offers so much more. It’s a tool for building community and global communication, providing real-time feedback, and sharing information.

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